Big Data Analytics
Платформа
управления
данными
Eng Eng
Платформа
управления
данными
Eng Eng

Big Data Analytics

Many companies possess vast amount of information, which can take advantage of for their business purposes.

Client data storages

Amberdata platform builds data storages and applies innovative tools in the area of Big Data processing. This may be used to provide a significant impact on real-time business metrics.

Processing, synthesis and analysis of the customers’ data

Amberdata forms target audience segments and shapes insights to create positive changes in the underway processes.

Integration of Machine Learning and Neural Network into existing business processes

The things people read, watch and buy, their search request - everything that is exposed may be stored in the base. All you need to carry out the segmentation is to embed this data to your own database.

Nevertheless, making data storage is not enough, as long as not all of the data may come in handy for your business. Amberdata is a smart platform: not only is it able of target audience segmentation but it also provides you with solutions for business improvement based on the gathered data.

DMP data may be used in the following key business metrics:
- Customer LifeTime,
- LifeTime-Value,
- Churn Rate,
- Business Arrangement Rate,
- credit score models,
- cost for client attraction

Analitics
Analitics

Amberdata saves the data into storages and influence on the actual business metrics using modern technologies created and developed in the area of big data. We would gladly revise the information you already have on your audience, analyse it and come up with solutions to increase your company performance. We aim to satisfy your customers’ needs much as you do, which is why we created our platform - to define what people need the most and help them reach that.

Suppose, you've been on the road for quite a long time. You already have a whole bunch of information, storing somewhere on the gigantic thing named server. What would you do with all this? Here is where we step into the game. Amberdata platform uses this information for specific marketing campaigns, making them more effective with optimal advertising channels and messages carefully tailored for each segment.

Analitics

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